Samsung is investing heavily in artificial intelligence (AI) as the future of mobile devices, according to TM Roh, President of Samsung’s Mobile Experience (MX) unit. In a recent interview with the Australian Financial Review, Roh revealed that the “lion’s share” of Samsung MX’s research and development efforts are focused on developing “AI phones.”
These next-generation devices could represent a significant departure from current smartphone designs. Roh hinted at potentially “radically different” form factors, suggesting a move away from the traditional rectangular shape. While details remain scarce, Roh emphasized that these AI phones would be more “mobile,” which could imply various interpretations in terms of size, functionality, and integrated sensors.
Key Points:
- Samsung is dedicating significant R&D resources to AI phones
- Future AI phones may have radically different designs
- AI integration extends to accessories like headphones
- Samsung is exploring AI applications in foldable devices and S Pen functionality
Samsung has already introduced AI features in its current lineup, such as the Galaxy AI capabilities. However, the company appears to be exploring how AI can fundamentally transform both the hardware and software aspects of mobile devices.
The integration of AI extends beyond core phone functions to encompass accessories as well. Samsung is leveraging AI in its headphones for language translation and exploring how foldable phones can utilize dual displays for features like interpreter mode. The company is also enhancing S Pen functionality on devices like the Galaxy S24 Ultra and Galaxy Z Fold6, using AI to convert rough sketches into detailed images.
As AI continues to evolve, its applications in mobile technology are expanding to include image manipulation, audio processing, text generation, video creation, and 3D modeling. Samsung’s focus on AI phones represents a strategic bet on the technology’s potential to reshape the mobile industry and user experiences.
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